Thursday, September 24, 2009

WWF - We're Melting, We're Melting, Ohh What a World










Dear WWF,

I have spent a couple of years of my career working with Not For Profit clients and have been privlaged to be a part of some good work for World Vision, Habitat for Humanity and CNIB. I always try to keep a close watch on NGO's of the world advertising campaigns. Not only for the reason that they do some great impactful work built off of great insights but for the reason that they usually do such great work on a dime.

Here is yet another example of some great work done by WWF. Unfortunately you are going to have to click through to YouTube to watch but trust me its worth it.

WWF Global Warming Melting Men

Sincerely,

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