Wednesday, September 9, 2009

Bud Light Lime - In the Can

Dear DDB Chicago,

Call me childish but I think the Bud Light Lime "In the Can" spot is pretty funny. I am usually not a tongue in cheek kind of fellow but I think that this new spot was both informative and appealing to both men and women. Usually a tough demographic to appeal to DDB and Bud Light Lime manage to get'er done.

It's too bad the summer is almost over because unfortunately I'm not going to be craving lime in my beer for that much longer.


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